You can KISS JACK FM goodbye

June 9th, 2009 by Brian Wylie

Station identity crisis rules supreme with the Roger’s owned Toronto radio station. 

As of 3 p.m. on Friday June 5th, 2009, 92.5 JACK FM became KISS 92.5

First it was CISS and some bad country music (that’s my opinion).  Then KISS with some bad hip hop top 40 stuff that no one listened to according to them, so they became JACK, and even then started playing music to try and compete with Q 107.  If I have the order mixed up, I apologize.

Now its back to KISS and competing with about 5 other stations for this genre.  But, fortunately they claim to be the #1 new hit station in the city, what a relief (note sarcasm).  And commercial free, which has buyers scrambling to get the ratings they planned in the market that have now disappeared.  This is what they told their large following of JACKnation members - http://www.925jackfm.com/ - basically “too bad”.

Brilliantly planned.  Its good to see someone has money to burn in this new economy…

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